When it comes to giving the brand’s lifestyle, the corporate philosophy or select products of the month the perfect platform, there is no better place than right where the customer is: in flagship stores, branches or outlets. Inspiring brand or product related posts by influencers, the community or your own social media department help build the brand and may trigger decisive buying impulses.
BETTER USE OF SCREENS
Customer entertainment with added value
From fashion shops to gyms to restaurants, huge flatscreens are nowadays part of every modern store equipment. Yet many only show static content, the TV programme without sound or – even worse – they are turned off. streamchartz® is the perfect opportunity to display relevant, dynamic content without any editorial effort. It is also possible to connect the social stream e.g. to loyalty programmes: If a customer posts a picture of their purchase with the relevant hashtag, they are given a discount, a free drink etc. as a thank-you.
On interactive advertising spaces
Social walls can even be displayed in public places via digital advertising panels. Owing to a touchscreen, it often works even interactively. These are ideal conditions for generating offline leads for the retail trade, gastronomy or tourist destinations by means of the social wall and its intergrated advertising banners with specific local offers.